Meta

Creator marketing

2023-2026

My most recent time at Meta was spent in the creator marketing space, standing up our Facebook partnership ads product and incubating the Facebook affiliate partnerships program.

Creator contest concept work
Facebook affiliate CTA creation
Progressive disclosure explorations
Post-tap pathing explorations

Business messaging

2019-2023

As an early designer on Meta's business messaging team, I helped shape how businesses communicate with customers across Messenger, Instagram, and WhatsApp.

During my time on this team, I worked on everything from messaging integrations and plugins to consumer-facing experiences.

Messaging unification vision
Messaging unification vision
Messaging unification vision
Conversation routing configuration
Conversation routing configuration (MVP)
Vision work for commerce in messaging
Messenger plugin customization prototype (entry point)
Messenger plugin customization prototype (sizing)